For this project, we developed a visual and communication system tailored to the personal brand of entrepreneur, public figure, and athlete Michal Truban. Through workshops and public opinion research, we collaboratively redefined his brand strategy and positioning.

The visual identity was designed primarily for use on social media and the web, ensuring consistency and impact across digital platforms. A notable result of this work is one of Slovakia’s most-listened-to podcasts, which proudly utilizes this identity as part of its success.