Cardino
UX for the EV selling platform
Our task was to enhance the conversion rates of Cardino’s digital process for evaluating electric vehicles (EVs), which serves as the foundation for their pricing and marketplace offerings. We began by conducting a thorough UX audit and analyzing existing user flows to identify areas for improvement.
With an optimized UX in place, we applied a refined UI layer, leveraging our extensive experience in branding and visual systems to create a seamless and engaging user experience. Additionally, we developed a comprehensive digital design system, ensuring consistency and scalability across the platform.
The result is a streamlined platform that not only improves functionality but also elevates the overall customer journey.
Our journey with Cardino began with a collaborative product discovery workshop. This crucial initial step allowed us to align with Cardino's team, fostering a deep understanding of their goals and aspirations. Following the workshop, we collaborated with Cardino to define user personas and goals through extensive research. This process ensured that our redesign would align with user needs and preferences, laying the foundation for a user-centric pricing web app.
UX/UI: Adam Jankech, Majo Jendruch