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Kvetináreň

Artisan flower shop · strategy, identity and digital for founders

The Kvetináreň shop front in Bratislava with its sign, a man holding a bouquet in the doorway

A new brand and online shop for an artisan flower shop in Bratislava, built on two words: beautiful and fresh. We went from customer research and a brand and product strategy to the identity, UX/UI and web development.

Client
KvetináreňBratislava
Sector
Retail, flower shop
Year
2025
Services
Customer research
Brand & product strategy
Visual identity
UX/UI
Web development

The project

Beautiful, like the hand-crafted florals they’re known for. Fresh, like the intuitive, fast, and joyful way you can now order them online.

We started with customer research and built a new brand and product strategy to bridge tradition and technology. From visual identity to UX/UI design to web development, everything was designed to reflect a love for craft and a desire for convenience.

A standout feature of the new platform is the celebration calendar, which lets customers save birthdays and anniversaries—so beautiful moments never arrive late.

The Kvetináreň flower mark, animated layer by layer
The Kvetináreň e-shop on a phone, next to the Kvetináreň wordmark
A Kvetináreň gift tag, “krásne a sviežo” (beautiful and fresh), among dried flowers
Kvetináreň customer cards on large green leaves
The Kvetináreň e-shop product page on a laptop
Kvetináreň social media posts: opening hours, discounts and seasonal bouquets
Kvetináreň name-day story templates in the brand's colours

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